WE INSTALL THE
OUTBOUND ENGINE.

You keep the pipeline. We build the phone-first system, hire and train the SDRs, and run it with you — then hand you the keys. No leads to rent. No agency to babysit.

90 minutes, your market live. If outbound doesn't pencil, we tell you before you scale.

LIVE · OUTBOUND FLOOR
REC
connected00:14
+1 (646) 9•• ••41
CONNECTS7,047
CONVERSATIONS3,933
MEETINGS410
16.5%
DIAL-TO-CONNECT
MCI — UP FROM 4%
1,243
MEETINGS BOOKED
BY PHONE, 16 MONTHS
0→24
SQOS / QUARTER
PRECORO TRAJECTORY
356,000 dials placed1,243 meetings booked16.5% dial-to-connect$73M raised by a client mid-program0 → 24 SQOs / quarter4 reps doing the work of 34370 SQLs in year oneLive in 90 days356,000 dials placed1,243 meetings booked16.5% dial-to-connect$73M raised by a client mid-program0 → 24 SQOs / quarter4 reps doing the work of 34370 SQLs in year oneLive in 90 days
INSTALLED AT
Management ControlsPrecoroHathoraOneFireflyInterdependencewPromoteFactifyQuackLedgeFrontEggOffDealManagement ControlsPrecoroHathoraOneFireflyInterdependencewPromoteFactifyQuackLedgeFrontEggOffDeal
01/THE AUTOPSY

OUTBOUND DIDN'T FAIL.
YOUR SYSTEM DID.

The rep is almost never the problem. By the time anyone dials, the pipeline's already gone. Here's exactly where it bleeds out.

01
THE LIST IS WRONG

Built on firmographics alone, it misses the accounts most likely to pick up. You're dialing the wrong people before anyone says a word.

62%
02
THE NUMBERS DON'T CONNECT

Spam-flagged lines and stale data mean reps burn hundreds of dials without reaching a single human.

34%
03
THE PITCH DIES IN 30 SECONDS

Generic scripts can't earn the first half-minute. Buyers hang up or tune out, and the rep blames the channel.

14%
04
NOBODY CAN SEE WHY

No dashboards, no coaching loop. You can't fix what you can't measure, so the same mistakes repeat every day.

3%

SO THE TEAM CONCLUDES "OUTBOUND DOESN'T WORK" —
WHEN THE CHANNEL WAS NEVER THE PROBLEM.

02/THE ENGINE

WE DON'T SELL
TOOLS. WE
INSTALL
AN ENGINE.

Six parts, built as one system and operated with you until it compounds. Then it runs whether we're in the room or not.

THE FUNNEL WE INSTALL
01Connect
02Conversation
03Meeting
04SQL
01
TARGETING

The right account and contact universe — reachability-scored, phone-verified, and maintained. You stop dialing ghosts.

LIST INFRA · ONGOING OPS
02
MESSAGING

Talk tracks and objection handling pressure-tested against real buyer responses, refined weekly off actual recordings.

SCRIPTS TESTED ON LIVE CALLS
03
TOOLING

Configured so every dial is tracked and every conversation is actionable. We set it up. You own it outright.

CRM · DIALER · ROUTING
04
HIRING

SDR sourcing, vetting, and placement. The reps we place into the system beat quota — because the system carries them.

SCREEN 600 → HIRE 2
05
COACHING

Live call reviews, weekly retraining, async review in Slack. Reps get better every week, on the record.

DAILY, NOT QUARTERLY
06
REPORTING

Dashboards that show exactly what's working and what isn't. No hiding. You are what your numbers say you are.

CONNECT → CONVERSION → PIPELINE
PRIMARY NEXT STEP · $6,000 · CREDITED

WE CALL YOUR
MARKET
LIVE. YOU WATCH.

90 minutes. You leave with a validated message, a refined target, and a readiness roadmap — before you commit a dollar to the build.

01

We call your prospects live and run 20–30 real buyer conversations in 90 minutes — while you watch.

02

Your message and target list, validated against what buyers actually say. Not theory.

03

A readiness report and roadmap based on what we heard in your market.

03/RECEIPTS

NOT TESTIMONIALS.
RECEIPTS.

Real dashboards. Operators putting their name and their pipeline next to the number. References available on request.

RECEIPT 01 — MANAGEMENT CONTROLSCONSTRUCTION SAAS · FORTUNE 500 BUYERS

THEY SET OUT TO QUADRUPLE SQLS. WE HIT IT WITH 88% FEWER REPS THAN PLANNED.

DIAL-TO-CONNECT
4%16.5%
SQLS / YEAR
124370
REPS ON PHONES
34 PLANNED4 ACTUAL
356,000 dials
1,243 meetings in 16 months
90%+ of a stretch goal — on a smaller budget

I bet the house on Outbound Operators in '25. By April, four months in, we'd already surpassed all of '24's SQLs. It's like black magic. In contractual negotiations I made sure they can't work with any of my competitors. So if you're a competitor watching this — we will continue to dominate you.

SOL BROADY|HEAD OF CORPORATE DEVELOPMENT, MANAGEMENT CONTROLS
RECEIPT 02 — PRECORO
0824SQOS/Q
WATCH · 2:14

Literally on the second call we had, you were already cold calling. I was amazed how many conversations the system can generate. One rep books at least five meetings on a bad week.

RUSS UVAROVSKI|VP SALES, PRECORO
PRECORO · OUTBOUND PERFORMANCE
live data
DIALS
36,991
CONNECTS
7,047
COMPLETIONS
3,933
ACTIVATED LEADS
410
DIAL → CONNECT
19.1%
MEETINGS SCHEDULED
210
RECEIPT 03 — QUACKAIAI SUPPORT SAAS

TRIED HIRING IN-HOUSE. TRIED A COMPETITOR. NEITHER WORKED. THE SYSTEM SHOWED RESULTS IN WEEK ONE.

WEEK 1
First results — vs. the 3–6 months a new SDR usually takes
DAY & NIGHT
vs. every prior approach, by the adviser's own account
ACQUIRED
the company, after the engine went in

You broke the sales puzzle into very small steps, and combining them is what creates the change. Normally it takes 3–6 months before a new SDR becomes effective. With you, it was the first week. Most startups die because they don't know how to go to market. Outbound Operators is where you spend the money.

AMIR LUZDON|GROWTH ADVISER, QUACKAI
FACTIFY · AI INFRASTRUCTURE
$73M
SEED ROUND — ENGINE RUNNING DURING THE RAISE

Engine active during the raise. 20%+ dial-to-connect held. 10 meetings booked in a single average day.

We raised a $73M seed round to build the knowledge graph layer that makes enterprise AI actually work. The outbound program is what gets us in front of the right people.

TAL KOELEWYN|HEAD OF BUSINESS DEVELOPMENT, FACTIFY

You're naked and afraid in front of the system. There's no hiding — you are what your numbers say you are. This is for best-in-class teams.

SOL BROADY·HEAD OF CORP DEV, MANAGEMENT CONTROLS

You smoked them. That's over. They got the boot. You guys are the winners for SDR.

ANDREW MAHR·CRO, WPROMOTE

The system doesn't let SDRs fake it at any stage. Fully transparent — we audit every activity in seconds.

RUSS UVAROVSKI·VP SALES, PRECORO

They have the best system in place for sales. I always tell startups: you must work with Outbound Operators.

AMIR LUZDON·GROWTH ADVISER, QUACKAI
04/THE FIT

THIS ISN'T FOR
EVERYONE.
GOOD.

We're not trying to win every logo. We're trying to be exactly right for the teams this model was built for.

RESERVE A DIAGNOSTIC IF
You need pipeline this quarter — not in six months
You're hiring or about to hire SDRs
You've tried outbound and it didn't work
You just raised and need a repeatable motion fast
Inbound plateaued and founder hustle isn't enough
You sell into complex B2B with $30K+ ACV
You want a system you own, not activity you rent
×
DON'T BOTHER IF
×
You want cheap leads or an appointment factory
×
You want someone to just book meetings for you
×
You're still guessing at product-market fit
×
You're B2C
×
You have no urgency
×
You don't want to own outbound internally
05/THE MATH

BUILD IT YOURSELF:
$530–750K / YR

Or install the entire capability — system, tooling, reps, coaching, reporting — for a fraction of the cost and time. This isn't agency spend. It's infrastructure you keep.

WHAT YOU'D HIRE INSTEAD
Head of Sales Dev$150–200K
RevOps / Sales Ops$120–160K
SDR Manager$100–135K
Tools + data stack$40–80K
Agency retainer / yr$120–180K
OUR ENGAGEMENT PATH

ONE PROGRAM. THREE PHASES: PROVE IT. BUILD IT. SCALE IT.

STEP 01
DIAGNOSTIC
$6K
one-time · credited

We call your market live and tell you the truth before you spend a dime on a build.

20–30 live buyer calls in 90 min
Validated message + target
Go / no-go readiness report
Credited in full toward your first 60 days.
START HERE →
STEP 02
FIRST 60 DAYS
$63K
the install

We install and operate the whole engine: system, tooling, reporting, coaching, and the reps.

Full system + tooling install
Reps sourced, hired, trained
Operated with you until it compounds
Net of the Diagnostic credit: $57K
INSTALL THE ENGINE →
STEP 03 · ONGOING
ONGOING
$8k-$20k
per month

Keep us on after 60 days for continued operator support. We replace the need for a manager and scale the program.

Live call coaching daily
RevOps and system optimization
Strategy and planning sessions with leadership
Month to month after the install.
SEE OPTIONS →

A BETTER PATH THAN THE USUAL OPTIONS

OPTIONSPEEDOWNERSHIPQUALITYBURDENASSET
Hire SDRs too earlySlowHighInconsistentHighCostly curve
Outsourced agencyFastLowVariesMediumWeak
Strategy consultantMediumMediumYour teamHighPartial
Build from scratchSlowHighDependsVery highIf executed
Outbound OperatorsFastHighHighLowerStrong
06/HOW IT RUNS

BOTTLENECK TO
REPEATABLE PIPELINE.

01WEEK 1–2
DIAGNOSE

We pressure-test your market, message, and motion live on the phones before anyone commits to a build.

OUTCOME
A readiness report with a clear go / no-go.
02MONTH 1–3
INSTALL

Workflow, tooling, reporting, operating rhythm, and reps — set up and operated inside your business.

OUTCOME
A fully operational engine with trained reps.
03MONTH 4+
OPERATE

We hand you the keys. The system runs, the reps perform, and we stay on as operators if you want us.

OUTCOME
Predictable pipeline you own.
07/THE OPERATORS

BUILT BY OPERATORS.
NOT THEORISTS.

Most teams buy tools or hire reps before the system's ready. Ronen, Ryan, and Andrew built the company to install the engine first — then run it with you.

RONEN PESSAR

RONEN PESSAR

CO-FOUNDER · HIRING & SYSTEMS

12+ years building high-performing SDR teams from scratch. Owns the hiring rigor that makes placements stick — list hygiene, data quality, repeatable systems. 38K+ followers for SDR strategy and cold-calling execution.

RYAN REISERT

RYAN REISERT

CO-FOUNDER · THE IP

18+ years in SaaS sales. 4x Head of Sales, 3 exits, 6x founder including Phone Ready Leads (now TitanX). Author of Outbound Sales, No Fluff. The systems behind every engagement and the reason every install still runs after we leave the room.

ANDREW PECK

ANDREW PECK

CO-FOUNDER · DELIVERY

10+ years in B2B sales ops and client delivery. Owns day-to-day execution — the operating rhythm inside every engagement and the reason every install still runs after we leave the room.

Outbound Sales, No Fluff
AMAZON BEST-SELLER·THE PLAYBOOK BEHIND THE ENGINE

OUTBOUND SALES, NO FLUFF

Ryan Reisert's step-by-step guide for the modern seller — the same framework behind every install. All practical, no cutesy stories, no product pitches.

08/STRAIGHT ANSWERS

WHAT BUYERS
ASK FIRST.

Still deciding if this fits? The 90-minute Diagnostic answers most of these with your own market on the line.

RESERVE THE DIAGNOSTIC

A rep without a system fails on the things that matter — targeting, reachability, messaging, instrumentation. We install the system first, then place reps into it. That's why our placements beat quota instead of becoming an expensive learning curve.

LIMITED ONBOARDING CAPACITY EACH QUARTER

90 MINUTES.
YOUR MARKET, LIVE.
THEN YOU'LL KNOW.

Thinking about hiring outbound reps? Start with the system first. Get clear on the bottleneck and install the right engine — with far less risk than building it from scratch.

RESERVE THE $6K DIAGNOSTIC →BOOK A 30-MIN CALL →